The goal of every great article writer is to…ah, that’s a good question. What IS the goal of every great article writer? Believe it or not, the goal does not necessarily have to be the same for everybody and every article that they write. The goals of my individual articles are not all the same. So, the question is, how do you determine your goal and based on that goal, how do you go about writing your article? The answers you’re about to get might surprise you.

Let’s start with determining your goal first because that’s the easy part. At least it should be. When I sit down to write an article, any article, I think about who is going to be reading it. In the case of this article, I expect it to be read by people wanting to learn how to write articles. Make sense? Okay, great. So then my article should teach them something about writing articles. It doesn’t have to necessarily have to teach them EVERYTHING about writing articles, but it should be some kind of useful instruction.

But let’s narrow our goal down even more because behind every goal there is an underlying goal, especially if you’re a marketer, which I am. If your underlying goal is totally altruistic, meaning you’re not looking to get anything back in return other than a “thanks for the great article” then you probably aren’t going to hold anything back in your article. You’re going to spill all the beans about that particular subject. However, if your underlying goal is to have the reader go to a web page, whether it be your own or that of a third party, then the article has to be written in such a way as to lead them in that direction, or as I like to put it, it can’t spill all the beans.

Achieving that goal is a simple as editing your article to taste. If you need the reader to go to another site to get more info, then simply leave that info out. Of if the article is just a piece of a bigger picture, for example, one aspect of article writing as opposed to the whole ball of wax, then you can concentrate on that one piece just making sure you don’t include anything else in the process.

It’s a fine line and quite a balancing act to execute, but when you pull it off just right, your reader doesn’t walk away feeling cheated and you end up getting what YOU wanted out of the deal.

To YOUR Success,

Steven Wagenheim

Want to write articles that get people’s attention and can earn you up to $200 per article written? Then check out my Complete Article Writing And Marketing Guide that you can find at http://www.honestincomeprogram.com/tcawamg.html – This is my own book that I wrote from over 30 years of writing experience.