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Enough is enough. Yet another thread over at the good old Warrior Forum starts bitching about how this or that or whatever is not coaching, mentoring, whatever you want to call it. Hey, can we at least agree on the terms? Well, that's the problem. Seems we can't agree on anything when it comes to this subject. And therein lies the problem. Everybody has a different definition. And as long as that continues, a solution to the problem will never come about. This article explains. First problem, when it comes to coaching and/or mentoring is that people can't even agree on the difference between the two. Is there a difference? And if so, what? If you ask 100 different people, you're going to get 100 different answers. Who's right? Got news for you, it doesn't matter who's right. You heard me. See, the only thing that matters is the perception of the person who is seeking the coaching and/or mentoring. It's whatever is in THEIR mind that matters. And that's where the whole problem lies. It's called expectations. For starters, what degree of participation is required to be considered mentored or coached? How in your face does the mentor or coach have to get? Is email correspondence enough? Does the person have to get on the phone or on Skype with the student? Does the person have to fly to the student's house and actually live with the student for a period of time? At what point is it coaching or mentoring and at what point is it, well, NOT coaching or mentoring? What about the amount of information that is taught? Does it have to be everything involved with one particular subject? Does it have to be more than one subject? What about the amount of time spent with the student? Is one day enough to be considered coached or does it have to be a week, a month or even several months to a year? If I get on the phone with you for an hour and answer a bunch of questions, is that coaching? Okay, before I start to drive you crazy with all these questions and a whole lot more that I could ask, let me give you MY definition of coaching, mentoring, whatever you want to call it, based on the expectations that I see from my own students. Here it is. Coaching or mentoring, from the student's point of view, is taking that student by the hand and walking them personally through whatever it is that they need to learn. That includes giving them the instruction that they need and THEN going over their work afterward to make sure that they did it correctly. That's the overall expectation, whether you want to agree with it or not. It isn't just giving somebody a book to read or a video to watch and call it coaching. The student expects PERSONAL attention. And whether it's via email, Skype or in person doesn't matter to them. As long as after you're done working with them they know what to do and know they've done it right, they're happy. As far as whether this is coaching or mentoring, don't even get me started on that. Essentially, they are the same thing in the minds of the students. They expect personal attention. Get that right and the semantics won't matter. To YOUR Success, Steven Wagenheim Tired of spinning your wheels trying to get your marketing off the ground? Haven't got a clue what you're doing and sick of being dead broke? Why not get some solid mentoring from somebody who has been EXACTLY where you are today? Check out my mentoring program at http://www.stevewagenheim.com/mentoring/mentoring.html and finally get yourself the one on one education that can FINALLY give you the success that you've been looking for.

Product creators are always looking for ideas for new products. Sometimes the ideas aren't so easy to come by. Ironically, some of those ideas are right under their nose...through the products they've already created. All they need to do is take a look at those products a little more closely than they have. This article is going to explain just what I mean. I think you'll find this tactic quite helpful. Probably the best way to describe this process is with an example. Let's say that you're writing a book on affiliate marketing where you outline a complete process for affiliate marketing. Let's say that part of the process involves writing a review for the product that you're promoting and slapping that review up on your blog. Now, on first glance, this info would seem quite straight forward and not something you could really expand on. But that's where you'd be wrong. Let's take the blog itself. Most people really don't know how to properly setup a blog so that it's as optimized a possible. So right there you have a product idea. You could put together an entire ebook on WordPress that walks people through installation and every single part of a WordPress blog. You might want to go over plugins and which ones are the most important for SEO and monetization purposes. You can easily make a separate product from this information. What about the review itself? Do you think everybody knows how to properly review a product? Of course not. This requires some sharp writing skills and some specifics about how to write a review. This could be the focus of some kind of a writing product. Certainly there is enough material for a short report that you could sell for a nominal amount. Most comprehensive products, and this is the key, contain so much information in them that it's literally impossible to go over each piece of information in detail. Where you have to be brief, this is where you can then create another product based on the information left out of the comprehensive product. The key to making this all work is to start big, with an overall plan and outline, and then work your way down to the minute details. When you hit a sub topic where there is enough information to put in a book by itself, do it. Create that sub product. It won't be something that you'll sell at a high price tag, but it can be an entry level product for your freebie list to see who the buyers are. Give it a try sometime. You might be surprised at the results. To YOUR Success, Steven Wagenheim Tired of creating products that nobody wants and don't sell? Check out my Complete Guide To Product Creation at http://www.stevewagenheim.com/productcreation.html and create products that actually sell.

If I had to guess, I'd probably say that the most commonly asked question among Internet marketers is this one. "Is it okay to...?" You can fill in the blank with just about anything you want. It doesn't matter. It seems every new marketer is looking for some validation to what they're looking to do. Well, let me give you the answer to that question, regardless of what's in the blank. I think you'll find this interesting reading. I understand that some people are literally clueless and need to be taken by the hand. I get it. They just can't think for themselves. They need to have everything they do okayed by somebody else. Validation, whether it's good or bad, is important to these people. Well, if you don't want to be yet another mindless drone obeying people's orders, you might want to use this as a yardstick for determining if it's okay to do something or not. If it's simply a matter of trying some marketing tactic like using a pop up box or whatever, for crying out loud, just do it and see what kind of results you're going to get. Nobody can tell you if the method you're thinking of using is going to work or not for you. There are just too many factors involved. Test it and see. If it doesn't bring you the results you want, scrap it and try something else. Looking for validation on things like this is just going to lead you down a lot of dead ends. Okay, but what if it's something that involves a legal and/or ethical issue, such as using proxies for certain sites that specifically prohibit using proxies, or using captcha breaking programs which is in clear violation of the site putting up the captcha in the first place. If they wanted you to use a captcha breaking program, they wouldn't have captcha in the first place. Make sense? In these situations, I'm not your conscience. I'm not here to validate you breaking some law or TOS. You have to do what YOU think is right. In most cases, if you have to ask, you know it's wrong. Looking for validation, even if you get it, won't make it right. In short, learn to think for yourself. Because the day is going to come when there won't be anybody to think for you. You're going to ask that one question that NOBODY is going to want to answer because it is so loaded with buck shot. Then what are you going to do? So use your own head and stop depending on the heads of others. You'll learn a lot more that way. To YOUR Success, Steven Wagenheim Want to know what the 7 Deadly Sins of Internet Marketing are? Get my free report at http://www.stevewagenheim.com/7deadlysins/7deadlysins.html and save your business from going down the tubes before it even has a chance.

This has been a very strange week for me. I don't even know how to describe it other than wow. So instead of trying to somehow prepare you for what you're about to read, I'm just going to get right to it. I think you will find this article very interesting to say the least. About three years ago, when I was just starting to make a name for myself, a very big name marketer contacted me for a JV. To be honest, I was completely surprised. I mean this person was a very big name. Well, the offer was simple. I create the product and his team would promote it. Simple enough. Well, three months after initial contact, and after I had put a ton of work into the project, this big name marketer emails me and tells me that he has decided to back out of our agreement because he had been burned by another JV and thus wasn't going to do JVs anymore. Three months of my work shot down the drain because of some other irresponsible person. I was angry at first, but eventually forgot about it. I've since made a pretty good name for myself so, in the grand scheme of things, the whole incident was just no big deal. And that would have been the end of it. But then today happened. This same person who had approached me three years ago, this same person who had me work my tail off for months putting together a product, this same person who backed out of our deal and left me holding the bag, contacted me for yet another JV of a sort. You can imagine the surprise on my face when I saw this email. Obviously, this person didn't remember what he had done to me three years ago. Maybe he didn't even realize who he was writing to since there was no greeting in the email other than "Hi." Well, I wrote back to this very successful, pompous windbag and reminded him of what he had done to me three years earlier and if he wanted to do some kind of a JV that it would have to benefit ME and that there would have to be a signed contract so that I could bring it to a lawyer should he decide to back out again. Naturally, I don't expect this person to respond to my email. And while maybe he doesn't need me anymore than I need him, he lost an opportunity to add a little to his bottom line. Now, imagine if he did this to a considerable number of people. Then we're talking about maybe a significant amount of income lost. If you haven't gotten the lesson in this article, let me spell it out clearly. When you burn bridges, there is no going back...because people DON'T forget. To YOUR Success, Steven Wagenheim Tired of spinning your wheels trying to get your marketing off the ground? Haven't got a clue what you're doing and sick of being dead broke? Why not get some solid mentoring from somebody who has been EXACTLY where you are today? Check out my mentoring program at http://www.stevewagenheim.com/mentoring/mentoring.html and finally get yourself the one on one education that can FINALLY give you the success that you've been looking for.

I really have to wonder either how stupid some Internet marketers are or how gullible they think the buying public is...especially if that buying public consists of OTHER Internet marketers. I mean, we didn't just fall off the turnip truck yesterday. We DO have some brains in our heads. Well, some of us do anyway. If you're wondering what the hell I'm going on about, keep reading this article because this has to be one of the stupidest cons I have yet to see in over seven years online. If you are familiar with the ClickBank marketplace (and who isn't?) then you know that each product in the marketplace has a gravity assigned to it. This gravity indicates approximately how many affiliates have made at least one sale of that product in a 90 day period. Simple enough, right? Well, currently, the top product at the Clickbank marketplace in the make money category has a gravity of about 1200. That means 1200 affiliates have made at least one sale in the last 90 days. That means that this product has sold at least 1200 units. Well, if you take a good look at the sales page, it says that only 234 of these will be sold. Huh? Does anybody besides me see the problem here? If this was outside of the make money niche I could understand then thinking that customers would figure out that this was false scarcity. But when you're marketing to your own kind, you HAVE to know that they're going to read right through this. No, the lesson here isn't that if you're going to lie make sure you do it to people too stupid to know it, though, at the very least, that should be at the top of your "don't do these moronic things" list. The lesson here is that eventually, and I don't care how long it takes, these cons are going to catch up to you. And if your punishment doesn't come on this planet, it will certainly come in the afterlife. In other words, you're going to hell missy. I know a lot of people are going to laugh this article off as some sort of attempt at humor. But make no mistake about it, if stuff like this continues, eventually this profession is going to get such a bad rap that it's going to literally self destruct. And then we're ALL going to be looking for 9 to 5 jobs again. Think about it before you put up some stupid sales page that is obviously a big bold lie. To YOUR Success, Steven Wagenheim Want to know what the 7 Deadly Sins of Internet Marketing are? Get my free report at http://www.stevewagenheim.com/7deadlysins/7deadlysins.html and save your business from going down the tubes before it even has a chance.

If you're as old as me, or older, you probably remember the Star Trek series from the 60s and then all the ones that came after it. Even if you're not as old as me, you'd have to have lived under a rock not to have heard of one of the most popular franchises of all time. And you're probably wondering what you could possibly learn from Star Trek. What does this show have to do with Internet marketing? Directly, nothing. But there is a HUGE Internet marketing lesson here for those insightful enough to see it. If you're still scratching your head wondering what it is, keep reading...you'll find out. The original Star Trek series, commonly referred to as TOS (not to be confused with Terms of Service) was not a big hit. It lasted all of three seasons. Ratings were down as the show progressed and the network finally decided it was time to pull the plug, in spite of the many protests and letters from the few loyal fans that they had. Star Trek was dead after just three years on the air. But then something strange happened. Some stations, particularly WPIX in New York, saw the appeal in the show and started to syndicate it. Interest in the old series started up again. The creators saw this and decided to make a feature movie. While the first Trek film wasn't all that great, it did well at the box office and another film, "The Wrath Of Khan" followed. This film, arguably was what put Star Trek back on the map. Suddenly, this old cult favorite was a smash hit. So the creators decided to come up with another Star Trek series, The Next Generation, which lasted for many seasons. It was a huge success. Other Star Trek series followed including Deep Space 9, Voyager and Enterprise, which was actual a prequel to the original series. Other films were made, including the most recent by the creator of Lost. Suddenly, you looked up and the Star Trek franchise was a monster success, spawning toys, games, cards and a whole list of products. All this from a show that was pronounced dead over 40 years ago. Okay, you're probably wondering what the lesson is. Well here it is. If you have a good product, which the original Star Trek series was, it doesn't matter how good it is if it's not marketed properly. The networks dropped the ball on the original series because they didn't market it well enough. It was a show ahead of its time so they figured there was just not enough demand for it. How wrong they were. Sure, you're going to have your failures...products that nobody REALLY wants. But before you throw in the towel on your child, give it a fair chance to survive. Promote it with all you've got. Don't go down without a fight. Because you'll never know when you've got a Star Trek on your hands just waiting to make you a fortune. To YOUR Success, Steven Wagenheim Want to know what the 7 Deadly Sins of Internet Marketing are? Get my free report at http://www.stevewagenheim.com/7deadlysins/7deadlysins.html and save your business from going down the tubes before it even has a chance.

This article is going to do something that a lot of people don't like doing...think. But every once in a while, I think it's good to think. Well, here's what I want you to think about today. Does what you do as an Internet marketer mean a hill of beans? Does it REALLY matter? Not sure? Well, if you're not, you might want to read what's about to follow. If nothing else, it WILL get you thinking...even if it's something that you don't like doing. Let me start off by saying this much so that it doesn't sound like I'm trying to make anybody feel guilty about being an Internet marketer, though sometimes we're lumped into the same category with lawyers and used car salesmen. Truth is, whether we like it or not, self preservation is probably our greatest driving force. Most people, unless they're in a lot of pain or horribly depressed, don't want to die and, if push came to shove, would do just about anything to survive. Well, part of surviving is making enough money to at least put food on the table and keep a roof over our heads. Okay, so there is nothing wrong with earning a living. We all have to do it. Ah...but at what cost? How far are we willing to go? More importantly, how far do we HAVE to go? Can't we, as Internet marketers, actually sell a product or service that actually helps our customers? We should. But do we? And that's what I want to get you thinking about today. Take a look at your business model. Take a look at the products and/or services you sell. Do they REALLY make a difference in somebody's life? Can you look in the mirror and say to yourself, "Somebody who buys my product is going to be better off today than they were yesterday?" For that matter, do you even know? Have you ever REALLY sat down to think about the products and/or services you sell? Or are they just things to you...a means to an end? If that's all we're doing, just picking any old thing that's going to put that much needed food on the table, then why don't we at least sell something BIG. I mean what the heck...if it's just a sale for money's sake, go for the big stuff. If you're in the "make money" niche, the heck with those cheap ebooks. Sell a $1,997 home study course. If you're just out to make money, make MONEY. Sounds kind of mercenary doesn't it? Yeah, that's what I thought. Most of the products I sell are in the $27 to $47 range. Why? Because they're good products and I believe in them. I've never sold one of those inflated $1,997 courses because I just don't believe in them. I think most of the really good stuff is actually pretty cheap. But that's just my opinion. By no means am I here to be your conscience. You have to do what YOU have to do. Like I said, self preservation is right up there at the top of the list. But if you feel like it, sit down and ask yourself this question... "Does what I do mean a hill of beans?" If the answer is yes, it just might make you feel pretty darn good. To YOUR Success Tired of spinning your wheels trying to get your marketing off the ground? Haven't got a clue what you're doing and sick of being dead broke? Why not get some solid mentoring from somebody who has been EXACTLY where you are today? Check out my mentoring program at http://www.stevewagenheim.com/mentoring/mentoring.html and finally get yourself the one on one education that can FINALLY give you the success that you've been looking for.

One of the biggest complaints I hear from people who run a home business is that there is too much information out there and that they're suffering from information overload. Well, they'll get no argument from me on this one. There IS a lot of information out there and it's easy to get overwhelmed. However, you don't have to suffer from info overload. This article will help you get through it. There are a number of steps you can take that will make the assimilation of information easier on the brain. Of course if these don't work, there's always aspirin. The first step is to take a look at your business and see what it is that you feel you need to learn. Maybe you want to build a web site but don't know anything about HTML. Maybe you want to learn how to write a sales letter. Put all the things that you feel you need to learn on a list and number it from one to whatever. After you've done that, take the item that you feel is the most important to learn and start working on it. Pretend that there isn't anything else but that one thing to learn. As you are working on this one item, you want to further break IT down into sections because you don't want to learn it all at once. Your brain can only contain so much at a time. So take a little piece each day and get as much as you can out of that ONE piece as possible. With web design, it may be something as simple as figuring out how to use your HTML editor. When you have completely learned that first item, master it. Make sure that you can actually do what it is you set out to learn. Reading through a book means nothing if you can't apply the principles in it. So, for example, if you've just learned PPC, set up a small PPC campaign and see if you can get it to be somewhat profitable. It doesn't have to make you a fortune. Even if it makes you just a little money, that's fine. At least you've gotten to see that the principles you've learned you've actually LEARNED and know how to apply. Book smarts mean nothing. After you've convinced yourself that the item on your list has been sufficiently learned, cross it off and move on to the next item. Continue to do this until all the items on your list are crossed off. Now obviously, as time goes on, you will add new items to the list. That's fine. Just continue to do what you're doing. The key is, don't move onto the NEXT item until you've finished the one before it. If you follow this simple plan, you should never have to suffer from information overload again. To YOUR Success, Steven Wagenheim Don't know where to start with your home business? Are you TOTALLY clueless on making a schedule? Visit my site at http://www.stevewagenheim.com/stepbystep/ and grab hold of a simple step by step process that will have your business up and running and IN PROFIT in as little as 30 days.

You hear all this talk about all the many different ways to make money online. You'd think that you had an infinite number of options available to you. The truth is, there are only five distinct ways to make money online. Everything else is just a variation of those ways in some form or another. This article is going to briefly cover those five ways and then you can pick out the one that you feel best suits you. At the top of the list for most people is selling a product or a service. This product can be anything from an ebook to an actual physical product. The service can be anything from providing autoresponder functionality, such as a company like Aweber or Get Response to auto submitting articles for Internet marketers. Sites like Isnare are huge in that market. The advantages of selling a product or service are numerous. Probably the most obvious one is that you only have to create it one time and can then sell it for as long as there is a demand for it. Another way to make money online is by working an actual job such as a transcriptionist, computer programmer and so on. By working a job, you are guaranteed a pay check every single week whereas with selling a product or service, there is no guarantee that you will ever make any money at all. On the flip side of this equation, finding a job online is not easy. And even if you DO find one, unless you're given a raise, that's all you're going to make no matter how hard you work. Then of course there is freelancing. This is where you contract out your skills such as if you're a copywriter, article writer, graphic designer and so on. There big difference between freelancing and working a job is that as a freelancer, you choose how much to charge and you take on the jobs you want and pass on the jobs you don't want. But in both cases, you are essentially working a job. If you don't work, you don't get paid. So freelancing does have its downside. Number four on my hit parade is the Adsense, CPA model. Essentially, this is where you drive traffic to your site and hope people click on your offers for which you get paid regardless of whether the person buys anything or not. That is the big advantage with this model. You can earn money even if you don't sell anything. On the downside, this model doesn't pay a lot per lead. You have to get quite a few of these clicks in order to make anything substantial. Finally there is what I call the "junk" methods. These involve things like taking online surveys, trying out offers, for which you get paid, and so on. The advantage of these methods is that they are numerous to say the least. You can always find something along these lines to make a few bucks off of. The downside is that they don't pay much at all and many of these offers aren't even legit. Finding the good ones is sometimes very hard. There you have it. Those are essentially the five ways to make money on the Internet. Anything else is just a variation on these themes. Pick out the one that you think is best for you. Or you can do more than one. I do and between the various income models, I make a nice living. It's just a matter of managing your time well. To YOUR Success, Steven Wagenheim Want to make money TODAY without spending a DIME? Check out my site at http://www.hottrendsdaily.com/ and find out how.

Today's tip is kind of an odd one but it is one that I've given a lot of thought to after seeing what's been going on the last few years online. I don't make these decisions lightly either. But it's become painfully obvious to me that the best tip I could give you right now is this. Let's kill all the Internet marketers. Okay, seriously (no, we're not going to kill anybody. I'd never survive in jail) let's take a look at the problem and why something really needs to be done before this whole industry gets such a black eye, internally and externally, that there will be no recovering from it. Let's take externally first because it is the most obvious problem. Too many Internet marketers are for nothing more than the almighty dollar and they'll do anything to get it. To that end, they'll put up grossly exaggerated sales pages, create products that have no value, trick people into continuity programs and do a host of other shady things that I wouldn't pull on my worst enemy, let alone a customer. This one area alone is enough to sink the whole profession. If you think we don't have a bad reputation, why is it that the FTC finally stepped in and said "ENOUGH" to the tune of clamping down on affiliates and merchants alike? This action didn't just come out of thin air. We screwed the pooch big time and now SOMEBODY has got to clean up the mess. But the problem doesn't just end with how we treat customers. How we treat each other is just as bad. Think I'm kidding? And no, I'm not talking about healthy competition. There is nothing wrong with that. If John Doe has a better product than you at a better price, he deserves to sell it and you deserve to go out of business. But this business of cookie stuffing (you know what I'm talking about) where honest affiliates are getting cheated out of commissions has got to stop. Will it? Not likely. That's why I say, in jest, that we need to kill all the Internet marketers. They're giving IM a very bad name. Eventually, nobody will trust us and we won't trust each other. As far as a real solution to the problem (no, we're not killing anybody...I've already been over that) I don't have one other than this...How about just acting like a responsible person and doing the right thing? Neh...never happen. To YOUR Success, Steven Wagenheim Want to know what the 7 Deadly Sins of Internet Marketing are? Get my free report at http://www.stevewagenheim.com/7deadlysins/7deadlysins.html and save your business from going down the tubes before it even has a chance.