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Sep1
Product Creation Tips – Sub Products
Filed under: Home Business, Internet Marketing, Make Money Online, Product Creation; Tagged as: create ebook, create ebooks, ebook creation, how to write an ebook, Product CreationProduct creators are always looking for ideas for new products. Sometimes the ideas aren't so easy to come by. Ironically, some of those ideas are right under their nose...through the products they've already created. All they need to do is take a look at those products a little more closely than they have. This article is going to explain just what I mean. I think you'll find this tactic quite helpful. Probably the best way to describe this process is with an example. Let's say that you're writing a book on affiliate marketing where you outline a complete process for affiliate marketing. Let's say that part of the process involves writing a review for the product that you're promoting and slapping that review up on your blog. Now, on first glance, this info would seem quite straight forward and not something you could really expand on. But that's where you'd be wrong. Let's take the blog itself. Most people really don't know how to properly setup a blog so that it's as optimized a possible. So right there you have a product idea. You could put together an entire ebook on WordPress that walks people through installation and every single part of a WordPress blog. You might want to go over plugins and which ones are the most important for SEO and monetization purposes. You can easily make a separate product from this information. What about the review itself? Do you think everybody knows how to properly review a product? Of course not. This requires some sharp writing skills and some specifics about how to write a review. This could be the focus of some kind of a writing product. Certainly there is enough material for a short report that you could sell for a nominal amount. Most comprehensive products, and this is the key, contain so much information in them that it's literally impossible to go over each piece of information in detail. Where you have to be brief, this is where you can then create another product based on the information left out of the comprehensive product. The key to making this all work is to start big, with an overall plan and outline, and then work your way down to the minute details. When you hit a sub topic where there is enough information to put in a book by itself, do it. Create that sub product. It won't be something that you'll sell at a high price tag, but it can be an entry level product for your freebie list to see who the buyers are. Give it a try sometime. You might be surprised at the results. To YOUR Success, Steven Wagenheim Tired of creating products that nobody wants and don't sell? Check out my Complete Guide To Product Creation at http://www.stevewagenheim.com/productcreation.html and create products that actually sell.No Comments -
Aug27
Product Creation Tips – Does Your Product Suck?
Filed under: Home Business, Internet Marketing, Make Money Online, Product Creation; Tagged as: create ebook, create ebooks, ebook creation, how to write an ebook, Product CreationIf you're wondering what brought on this article today, don't worry...I'm going to tell you. It was quite an eye opening experience having come in contact with some of the worst trash I've seen in seven plus years on the Internet. If you're a product creator and want to know if your product sucks, but more importantly want to know how you can tell, you might want to read this article. That's if you have the stomach for the truth. Today, I got a PM from somebody at the Warrior Forum. They wanted me to look over their report and offer a testimonial. I agree to look at the report but told them that I would only provide a testimonial if the report met with my very high standards. Well, I read the report...all nine pages of it. Now granted, report length means very little. But when I read the report, it made no difference as to the length. The report was so basic that a first year marketer would have probably refunded it. Things that SHOULD have been in it were left out and what WAS in it was so worthless without the needed info that was omitted that the report itself was worthless. I don't think the person who wrote the report and sent it to me for review appreciated my comments. I've yet to hear back from them as of this writing. Okay, so the report was crap. Great. But how can you tell if you're the writer and what can you do to fix the problem? There is only one way. What you need to do is get a hold of a similar product, one that has gotten some glowing reviews, and see what's in it. Does yours stack up? Is it as in depth? Is it as well written? Is the price that you're charging for it comparable? Even if your report is good, if you're charging 10 times what the competition is charging, you're not going to make many sales. Product creation requires researching the competition, plain and simple. You can't create things in a vacuum. For one thing, how can you possibly have any idea of how good your product is if you have NO idea what the rest of the world is producing in YOUR niche? Just because YOU think something is great (all our children are great, right?) doesn't mean that the rest of the world is going to agree. You have to learn to be objective about your work. I hope the person who sent me their report to look at learned something from my rather blunt comments. I'd rather hurt somebody's feelings than have them make a fool of themselves in the marketplace. To YOUR Success, Steven Wagenheim Tired of creating products that nobody wants and don't sell? Check out my Complete Guide To Product Creation at http://www.stevewagenheim.com/productcreation.html and create products that actually sell.No Comments -
Aug27
Internet Marketing Tips – Are Giveaways Dead?
Filed under: Home Business, Internet Marketing, Make Money Online, Product Creation; Tagged as: create ebook, create ebooks, ebook creation, how to write an ebook, Product CreationKnow what I haven't seen as much of as I used to? The giveaway. I mean I used to get pounded with those things almost on a weekly basis. Somebody had gotten together a dozen or so of his friends and they were giving everything away but the kitchen sink. Really makes you wonder what they had left to sell. So a lot of people are probably asking if giveaways are dead. Well, read this article for the not so simple answer to this simple question. It just may surprise you. Okay, are you ready? Yes, giveaways as we know them are pretty much dead. Pull the sheet over its head and bury it with a chorus or two of "Danny Boy." All kidding aside, the world we live in has undergone a lot of changes. People are more discriminating and skeptical than ever. Blame it on the scammers, the dot com bust or anything you want. Point is, folks just don't buy into things as easily as they used to. At least not the "make money online" niche. But it's not the giveaway itself that's dead. It's giving away stuff that has no real value. You can't just slap a 7 page report together on some obscure topic and call it a giveaway. Well, you could. But it's really more of a throwaway as that's all it's really good for. Sure, people may opt in to your list to get it. But do you really think that after they read that piece of crap that they're ever going to buy anything from you? I know I wouldn't. So what we need is a mindset shift. Instead of giving junk away in the hopes that we get somebody to buy our worthwhile product, why not give away the worthwhile product and get people to buy a more expensive worthwhile product? What, you only have one worthwhile product in you? Then maybe you're in the wrong niche. I can think of dozens of products I could create for a multitude of niches. All you need to do is sit down and think about all the different problems in that niche. Trust me, you'll come up with something. There is no question that it is getting harder to reach your target market as far as offering them a freebie in the hopes that they'll become a subscriber to your list. That doesn't mean that the giveaway is dead by any stretch of the imagination. It means YOU have to change the way you think about doing them. That's the ONLY way to bring them back to life. To YOUR Success, Steven Wagenheim Tired of creating products that nobody wants and don't sell? Check out my Complete Guide To Product Creation at http://www.stevewagenheim.com/productcreation.html and create products that actually sell.No Comments -
Aug24
Product Creation Tips – Maybe It’s Just Crap
Filed under: Home Business, Internet Marketing, Make Money Online, Product Creation; Tagged as: create ebook, create ebooks, ebook creation, how to write an ebook, Product CreationSo, you've created your first product. You get a nice fancy sales page made, start promoting it but don't get many sales. And the ones you do get, most of them get refunded. You start to blame it on the sales page or the people buying the product. You accuse them of being serial refunders and people just looking for a freebie. But maybe the problem is a lot more simple than that. Maybe the product is just plain crap. Before you start throwing stones at me, you might want to read this article. I learned something a long time ago as an up and coming songwriter (how I got started in the writing business) and that's this. When you create something, that something is like your child. And when you have a child, it's hard to admit that it has a horrible disease like cancer. One of the great promoters of our time (the man who discovered Bon Jovi) said to me, "Your songs have cancer. And when your children have cancer it's hard to admit." I took offense to that comment at the time. But it was the best lesson I ever got in my whole life. It made me take an objective look at my music. I was finally able to evaluate it objectively. It made all the difference in my life not only for the music I wrote but also for the products I created as a marketer. I was able to look at those products objectively and evaluate them that way. Did they do what I claimed they did? Could they be better? If so, how could I make them better? If you're selling a product and it's either not selling or you're getting a lot of refunds, you have to be able to objectively look at that product. If it's not selling, is it something that people want...not because YOU think they should want it but because they have expressed an interest in it? If you're getting a lot of refunds, ask yourself why. Is the product delivering on its promises? Is it well written? Is it easy to understand? It's one thing if one or two people refund a product. But if you're getting a lot of refund requests, something is wrong. Once you are able to objectively evaluate your products, you will find that you will make more sales and get fewer refund requests. That translates into more money in YOUR pocket. To YOUR Success, Steven Wagenheim Tired of creating products that nobody wants and don't sell? Check out my Complete Guide To Product Creation at http://www.stevewagenheim.com/productcreation.html and create products that actually sell.No Comments -
Aug12
Product Creation Tips – Why Isn’t My Product Selling?
Filed under: Home Business, Internet Marketing, Make Money Online, Product Creation; Tagged as: create ebook, create ebooks, ebook creation, how to write an ebook, Product CreationWell, you've just made your first product and you're so proud. You put together a great sales page, maybe even one written by a professional copywriter and put it up for sale. And then, the worst happens. Your product doesn't sell. I don't mean it doesn't sell a lot. I mean it doesn't sell...PERIOD. Not one lousy copy sold. And there you are scratching your head wondering why. Well, this article is going to give you some possible answers. Let me start by saying this. Many product creators think that the product creation process starts with the first words or piece of code that you write. It doesn't. That's where way too many product creators make their mistake. The process actually starts with research...determining if ANYBODY even has ANY interest in such a product. You can't sell something, no matter how good it is, if people don't want it. Notice I didn't say need. I said want. There is a big difference. But that's a subject for another article. So that's the root of the problem. You haven't done your research and you ended up making a product that nobody wants. But that's only one possible reason. It is quite possible that you DID do your research and concluded that people DO want this product. Okay, great. What are some other possible reasons that your product isn't selling? Well, there is price as an issue. You may have created something that people want, but did so at a price that isn't competitive with other similar products in the marketplace. If somebody is selling widgets at $20 a piece and they're the same quality widgets as your $50 a piece ones, who is going to buy YOUR widgets? I know I wouldn't. Conversely, if you price a product TOO low, people might see it as cheap and inferior and not purchase it for that reason. Another reason people may not be buying your product, like it or not, IS your sales page. It's simply not compelling enough. It doesn't show people WHY they should buy YOUR product over somebody else's. Maybe the page itself looks like crap. There are many variables to a sales page and any of those variables could cause your product not to sell. So as you can see, no matter how good your product is, there are a number of reasons why it may not be selling as well as you like or at all for that matter. But the problem starts at the root. Do people want what you're selling? If not, everything that comes after is a total waste of time. To YOUR Success, Steven Wagenheim Tired of creating products that nobody wants and don't sell? Check out my Complete Guide To Product Creation at http://www.stevewagenheim.com/productcreation.html and create products that actually sell.No Comments -
Aug3
Product Creation Tips – Broad Or Narrow?
Filed under: Home Business, Internet Marketing, Make Money Online, Product Creation; Tagged as: create ebook, create ebooks, ebook creation, how to write an ebook, Product CreationProduct creators are always faced with a dilemma when creating a product. Should you create a product that is going to have a broad appeal for your niche or one that is more narrowly targeted? Believe it or not, there are pros and cons to each. So, what we're going to do, in this article, is take a look at this issue and then you can decide what approach you want to take. This can apply to any product in any niche. I'll give you a few examples. Let's start with a popular niche with many guys, golf. Who doesn't dream of being a better golfer? However, if you are one yourself, there are many aspects to being a better golfer including driving, putting, your short game, chipping and even the equipment you buy. Now, a broadly targeted product would probably include every aspect of the game of golf. However, imagine how overwhelming that could be for some people, especially somebody who is just trying to improve one part of their game. But a video course on putting just might be the thing they're looking for. What about something that you can probably relate to a lot better...making money online. A book, or group of books sold as a comprehensive home study course, covering everything from list building to copywriting might include everything that a person could possibly want. But the size of the product would be so huge that many people might get frustrated going through it all. On the other hand, somebody who JUST wants to learn copywriting would probably find a book on copywriting to be the ticket. Even the health niche can go either way. There are books out there on general good health, covering a wide variety of topics. But what if somebody is just interested in finding out how to sleep better? Do you think they want to wade through a book on every malady in existence? Even with a table of contents, a lot of that "extra" info would probably go unused. A book on treating insomnia would be much better. However, on the flip side, a person trying to make money online who knows absolutely nothing will probably get very little use out of a specialized book. Without a lot of other pieces filled in, that specialized book will only leave them with more questions. So as you can see, there are pros and cons to each approach. The key is knowing WHO your target market is and what you want to get across to them, keeping in mind that a comprehensive book on a number of related topics is going to be a lot more time consuming to produce...which brings us to the last point I want to make. Is it worth it for the product creator to put in all that extra work? Will it lead to more income or will they make just as much selling a narrower book? Come up with the answer to that question and you'll have a pretty idea which direction you want to go in. To YOUR Success Steven Wagenheim Tired of creating products that nobody wants and don't sell? Check out my Complete Guide To Product Creation at http://www.stevewagenheim.com/productcreation.html and create products that actually sell.No Comments -
Jul27
Depo-medrol With Lidocaine Injection Elevated Liver
Filed under: Home Business, Internet Marketing, Make Money Online, Product Creation; Tagged as: create ebook, create ebooks, ebook creation, how to write an ebook, Product CreationNo CommentsDepo-medrol with lidocaine injection elevated liver, A question I get asked a lot is this one. "Do people still buy ebooks?" This question comes from people who are thinking of getting into product creation and aren't sure if they want to create an ebook because somewhere they heard that ebooks were falling out of favor with consumers. Well, my opinion doesn't matter at all here. So why don't I start this article off with a cold hard fact that I am sure is going to blow your mind wide open.
Did you know that ebooks at Amazon outsell hard cover books by 43%. It's true, depo-medrol with lidocaine injection elevated liver. The news article just came out in regard to Kindle sales. Now, if that doesn't tell you that ebooks still sell, nothing will. So if your REAL question is "Should I create an ebook" the answer is yes. Asystole caused by lidocaine, But that's not the whole story here. Depo-medrol with lidocaine injection elevated liver, See, if it was, this wouldn't be much of an article. And yes, there is a catch to that answer.
See, the truth is, what consumers are sick of are crappy ebooks. They're tired of buying things with rehashed info. They're sick of poorly written books. They fed up with books so thin in content that if you tried to sell them hard cover, you'd be laughed out of a book store for trying to peddle it, depo-medrol with lidocaine injection elevated liver. The days of the seven page ebook that made people go "wow" are over. You need to come up with something of real substance or your refunds are going to go through the roof.
In other words, the consumer is mad as hell and they're not going to take it anymore, antac lidocaine. But make no mistake about it. Depo-medrol with lidocaine injection elevated liver, Ebooks are still viable. The Amazon Kindle is a big part of it. Imagine you want to read 10 books when you go on your trip to wherever. Who wants to carry around 10 hardcover books with them. I sure as hell don't. But with something like the Kindle, you can take 10 books or 110 books and it's no big deal, depo-medrol with lidocaine injection elevated liver. The portability makes them very desirable.
So if you're thinking that nobody reads ebooks anymore, think again. What people are sick of reading has nothing to do with the delivery system of the material (hardcover or digital). It has to do with the content inside. Lidocaine recreational value, Product creators who understand that will be successful while the ones who don't will wonder if maybe they should have purchased a printing press.
To YOUR Success,
Steven Wagenheim
Tired of creating products that nobody wants and don't sell. Check out my Complete Guide To Product Creation at http://www.stevewagenheim.com/productcreation.html and create products that actually sell.
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Jul15No Comments
Fire department and lidocaine, One of the biggest complaints I get from Internet marketers is that a lot of the products that they purchase, especially the ones from the big name gurus, are crap. Well, instead of just complaining about it, there are a couple of things you can actively do about this increasingly annoying problem. This article is going to cover your options. Hopefully, you will find something here that appeals to you that you can carry out in your attempt to do away with all the garbage. Keep reading to find out more.
At the top of the list is something obvious and simple and yet, so many people don't do it, fire department and lidocaine. Stop buying stuff. I mean for crying out loud...you buy one product from Joe Guru, find out it stinks and then you go out and buy yet another one. How many times do you have to get hit over the head before you finally figure out that it's going to hurt. Lidocaine administration, Just stop buying the stuff. Fire department and lidocaine, In addition to that, you don't want to let the bad purchase just go at that. You want to ask for a refund to start with. If enough people refund all the crappy products out there, maybe these people will get a clue and start creating good products...especially if they don't want to see their income sink into the ground. But don't stop there.
Write reviews of these crappy products. Let others know what you think, fire department and lidocaine. You can post these reviews on your own blog, or better yet, if any of these product creators have their own blogs, post a review there as a comment to their latest offering. Sure, they might not approve it, but you never know, canine shampoo lidocaine. Point is, let yourself be heard.
Aside from not buying and letting others know about these crappy products, you could create your own product that actually DOES have some value. Fire department and lidocaine, If you find a product that is lacking, sit down and think about what you would do to make it better and DO IT.
What's that you say. You bought the product because it's something you don't know a lot about and wanted to learn...thus not knowing enough ABOUT the product TO make a better one. Then find an expert in the field. Interview the expert. Create the product based on what the expert tells you, fire department and lidocaine. You can even make that the selling point of the product itself..."Expert Reveals..." Take a look at all the products that have been created using this approach.
Point is, if you buy a crappy product, 1 lidocaine plain, you don't have to just take it. There ARE things you can do about it. I've just given you a couple.
To YOUR Success,
Steven Wagenheim
Tired of creating products that nobody wants and don't sell. Check out my Complete Guide To Product Creation at http://www.stevewagenheim.com/productcreation.html and create products that actually sell.
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Jun30
Amiodarone Lidocaine Drip Together
Filed under: Home Business, Internet Marketing, Make Money Online, Product Creation; Tagged as: create ebook, create ebooks, ebook creation, how to write an ebook, Product CreationNo CommentsAmiodarone lidocaine drip together, Yes, this is another rant against all you product creators who feel the need to make your customers jump through hoops to read your ebook. I'm talking about these miserable EXE ebooks that should, quite honestly, be made illegal. Why do I feel this way. Well, as a product creator myself, I am going to tell you EXACTLY why I feel this way. Keep reading to feel my full wrath.
Let's start off with this, amiodarone lidocaine drip together. Many operating systems simply can't open these darn things, either because they don't have the right service pack or are just flat out not compatible. So you end up having a customer have to return the darn thing because he can't do anything with it. When you mess with EXE books, what is lidocaine hci, you run the risk of losing a portion of your market because of these compatibility issues.
In addition to that, you have the inconvenience factor. Amiodarone lidocaine drip together, EXE books usually require the buyer to remember some stupid password. They then forget it and can't open the book anymore. They then have to contact the creator for the password and, in many cases, don't get any response. They now have a worthless ebook that they can no longer use.
But the biggest reason of all to stop putting together these stupid EXE books is because there is ALWAYS a way around them. All somebody has to do is take screen prints of each page and paste them into a PDF, amiodarone lidocaine drip together. The technology is there to do this. You are NOT going to prevent theft if people REALLY want to steal your book. Lidocaine supplies, There are better ways to protect your ebooks such as using download management systems like DLGuard.
Point is, you don't want to tick off your target market. Amiodarone lidocaine drip together, People don't like these EXE books. I don't like them. And to be quite honest, if the sales page says it's an EXE book, I won't buy it. And, if I'm not told in advance and find out after the purchase that it is, I will immediately refund it and delete the darn thing from my hard drive.
Add to this the fact that many people are afraid that these things have viruses in them and you are really hurting your potential sales by doing this.
Okay, get it, calculating lidocaine max dose. Don't make your customers jump through hoops to use your product.
To YOUR Success,
Steven Wagenheim
Tired of creating products that nobody wants and don't sell. Check out my Complete Guide To Product Creation at http://www.stevewagenheim.com/productcreation.html and create products that actually sell.
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Jun19No Comments
Snort insufflate lidocaine, Okay, I know we all love these sneaky little tricks that we can use on our customers to get the most out of them. Well here is one that is so devilish and so clever that you are just going to love it. This works great on membership sites. Want to know what it is. Keep reading and you'll find out.
Let me ask you a question, snort insufflate lidocaine. What is the ONE thing that most membership site members complain about. Not sure. Well I'll tell you. It's that there isn't enough content to justify paying for the site month after month after month. Snort insufflate lidocaine, That's why the attrition rate for membership sites is so high. It's also why there are so many refunds for membership sites in the first month. So, you want to put a stop to this. Here's a neat little trick you can do, buy lidocaine online without prescription.
Give your members so much content, so much value, so much information and so much support that they can't possibly go through it all in the first month and thus go passed the refund period. Then, when you've got them hooked with all this content, give them even more the next month and the next month and the month after that, snort insufflate lidocaine. And do it at a price that's so low that it's almost criminal. They'll never be able to cancel their membership. You'll have them for life... or longer. Snort insufflate lidocaine, Okay, obviously the above is tongue in cheek and meant to be humorous. However, there is a lot of truth in it. See, the problem with many membership sites is that there just isn't enough value in them after the first month, Topical lidocaine function physiology pain, if at all. Certainly not enough to justify paying a high fee month after month. And that IS why so many members drop out quickly or even ask for a refund.
By providing the kind of value I mentioned above (no, it's not easy) you give your members a feeling that you actually care about them, snort insufflate lidocaine. I have one membership site where I provide the members with content every single day and it's just $10 a month. Insane. Maybe, but I don't get a lot of people leaving after that first month. Now, I'm not saying you have to give away the farm, but the member needs to feel that they are getting more value than what they're paying for it. Snort insufflate lidocaine, Sorry, but that's the reality of this business.
So, if you want to increase your membership retention and lower your refunds, you might want to think about what you're actually putting into your site and if your members feel it's valuable enough to pay for month after month after month, false negative tb culture from lidocaine.
Answer that question and you've got a real winner on your hands.
To YOUR Success,
Steven Wagenheim
Tired of creating products that nobody wants and don't sell. Check out my Complete Guide To Product Creation at http://www.stevewagenheim.com/productcreation.html and create products that actually sell.
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