Is there a best method to use for affiliate marketing? That’s the question. The answer may not be the one that you’re expecting. The word “best”, when it comes to any kind of marketing, gets thrown around with a great deal of ease. Truth is, best, just like beauty, is in the eye of the beholder. However, in this article, I’m going to try to give you as unbiased a look as I can on this subject. I think you will find this interesting reading to say the least.

There are essentially two methods to affiliate marketing, with everything else just being an offshoot in one form or another. The first method is where you send a prospect to a single sales page review blog that talks about what one and one product only. That is the only function of the site…to pitch one product. The other method is where you send prospects to an authority blog. This is one that reviews several products all related to solving one specific problem or related problems. Okay, so the question is, which is better?

Well, each method has its advantages and disadvantages. For the single product review, the advantage is that the prospect isn’t distracted by other products. His attention is on one product only. The disadvantage is that if he doesn’t like what he reads about that one product, he has no alternatives and will just leave the site without making any purchase at all. For the authority site, the advantage is that the prospect has multiple choices, so if he doesn’t like one product, he might like another. The disadvantage is the risk of being distracted by too much information. Some people can’t handle it all and simply close up their browser and go elsewhere.

So as you can see, “best” method is really a matter of opinion. Having said that, some people are better at pulling off one method over another. I personally prefer focusing on one product at a time because it allows me to concentrate on writing the most comprehensive review for it and I don’t have to worry about prospects being distracted. Yes, if they’re not impressed by the review or the product, I’m out any sale at all because I have nothing to fall back on. That’s why there is something to be said for authority sites.

Ultimately, it all comes down to what YOU are most comfortable with.

To YOUR Success

Steven Wagenheim

CLICK HERE to discover how to put together an authority site that will ultimately bring you in a steady income for years and years to come with very little upkeep