You’ve picked out your shiny new product from Clickbank or PayDotCom or wherever to sell, and you’re wondering how long you should give it before you chuck the product down the tubes because it’s not selling. Well, there really is no definitive answer to this question because every affiliate marketer has their own tolerance level. And let’s face it…some people are just plain stubborn. Well, if that’s you, you probably don’t need to read this article. For the rest of you, these tips might help.

First thing you have to do is look at the actual product itself. See, some products are going to sell better at some times than others. For example, if you’re selling a seasonal product like a snowblower, you’re less likely to sell these after winter just ends. Most likely, when November hits is when you’re going to start to see an increase in sales. So it’s important to recognize products that don’t sell all year round.

But what if it’s not a seasonal product, like a book on how to get out of debt? Certainly debt is something people face all year round. So this should be a product that sells all year round. Great, so when do we finally decide to pull the plug on it?

The one thing you DON’T go by is time. It doesn’t matter if you’ve been selling it for a day, a week or a month. What matters is how many people have seen your offer and how many sales you’ve made. For example. If you’ve been selling a product for three months and have only made three sales, if you only got 300 people to your site in those three months, then the problem is not your conversion (1% is certainly acceptable) the problem is your traffic. You’re not getting enough of it to make an informed decision.

Conversely, if you are getting 1,000 visitors a day and after 5 days you’ve made one sale, it is time to chuck that product in the trash heap. Actually, if I had 1,000 visitors in a day and made just one sale from them, I’d probably pack it in that first day…provided I know that the traffic I am getting is targeted to that offer and not just junk traffic. That’s another factor. You MUST know how good your traffic actually is to make an informed decision.

Rule of thumb for me is simple. If I’m not converting at a minimum of 1% after 1,000 clicks, I am out of there. I think that’s more than enough time to determine if a product is worth selling or not.

To YOUR Success,

Steven Wagenheim

Tired of being an affiliate failure? Want to turn yourself into an affiliate assassin like I am? Want to land in the top 20 of every affiliate promotion you tackle just like I do? Check out my site at http://www.stevewagenheim.com/affiliateassassin/index.html and start earning a solid income as an affiliate marketer.