No doubt this article is going to tick off a lot of people. Well, I’m at that stage of my IM career where I don’t give a rat’s behind. Somebody has to explain why affiliate marketing is getting such a bad rap these days. Oh there are reasons all right. This article is going to go over just a few of the many. But these are at the very top of my list.

Let’s start off with the affiliate marketing mentality, which is essentially this. Throw as much crap at the wall as you can and hope something sticks. What exactly do I mean by this?

For starters, affiliate marketers have absolutely no loyalty to any product. The product is just a means to an end. So in most cases, the marketer doesn’t even check out the product to see if it’s any good. He looks at one thing… how much he’s going to get paid per sale and that’s it. The product could be the worst piece of garbage in the world. Doesn’t matter as long as it sells and brings in the cash.

Secondly, affiliate marketers will promote a ton of different products hoping that at least one of them will stick. The problem with this mentality is that when you split up your efforts in this manner, you can’t possibly do justice to any one promotion. But there is a bigger problem than that. When people see you promoting everything from acne cream to computer doctor kits, they begin to wonder if you’re really recommending products that are good or just out for a buck. After all, how can one person be so knowledgeable about all these products?

Aside from the mentality aspect, there is the promotional aspect itself. Many affiliate marketers use promotional tactics that would make a sailor blush. I won’t go into any of the specifics because I don’t want to give anybody ANY ideas, but some of the stuff these people are pulling is outright illegal if not unethical. And then the complaints come in and the FTC has to step in and clean up the mess. It’s not a pretty picture.

Anyway, there you have it. The reason affiliate marketing gets such a bad rap. Are you part of the problem or the solution?

I’ll let you answer that question for yourself.

To YOUR Success,

Steven Wagenheim

Tired of being an affiliate failure? Want to turn yourself into an affiliate assassin like I am? Want to land in the top 20 of every affiliate promotion you tackle just like I do? Check out my site at http://www.stevewagenheim.com/affiliateassassin/index.html and start earning a solid income as an affiliate marketer.