This is a rant coming, so if you don’t want to hear it…go read another article. I’m serious. Okay, so what am I ranting about today? I’m ranting about cheap home business owners. Yes, you know who I’m talking about. These are the guys who think that they can squeeze $10 out of a shiny new nickel. Guess what? It’s not as easy as you think. Don’t get me wrong…you can run a nice business on the cheap, but there are just some places where being cheap is choking the life out of YOUR business. This article gives a few of those places.

Let’s start off with your web site. I can’t believe how many people won’t spring for a lousy $5 a month to get their own domain and hosting. Do you know what free hosting gets you? It gets you no bandwidth, no functionality and you have to put up with the host’s rules and regulations, not to mention their crappy banner ads all over your site. In short, your site is totally unprofessional and NOBODY is going to buy anything from it. Or have you already noticed that? Okay, go dig a crowbar into your wallet and spring for the lousy $5 a month to get a professional hosting solution.

Then we have your marketing efforts. Classified ads? You have to be kidding. Most classified ad sites today, with few exceptions, are worthless. Oh, you’ve noticed that? I’m sure you have. And what about all the other cheap advertising solutions that you’re using? Are they bringing you any results? I didn’t think so. Look, don’t get me wrong…you can get great traffic for free but it’s going to take some effort on YOUR part. You can’t just push a button and expect it to happen. By using poor advertising resources you are literally choking the life out of your business.

Finally, we have your limited mindset. You believe that nobody is going to buy anything from you that’s more than a few bucks. So you’ve limited yourself to $10 a month membership sites or $19.95 ebooks. You don’t think big. You can’t even conceive of selling a $1,997 coaching course. The thought makes you dizzy. Believe it or not, there is a HUGE market for high ticket items and businesses. You don’t have to lock yourself into the “cheap product” mentality.

There you go. So go get yourself some professional hosting, use methods of promotion that actually bring results and stop selling cheap items only. There is a market for big ticket items. Find it!

End of rant.

To YOUR Success,

Steven Wagenheim

Looking for a solid 4 step plan to building your own business…FREE? Pick up my free report at http://www.stevewagenheim.com/4steps.html and get started TODAY!