How the mighty have fallen. This may be one of the strangest articles you ever read from me. It is certainly one of the most difficult I’ve had to write. Hopefully, you will get something out of this that just might help you with your marketing and keep you from losing some valuable assets. Keep reading to find out where I’m going with this.

Okay, let me just come right out and say it. My main YouTube business account was disabled…gone…poof and history. I don’t know for certain why it happened (I broke no TOS of the site) but I have a good idea what happened. When you make a name for yourself, you become a target. And when that happens, people go gunning for you. And yes, there are things these people can do to get many of your accounts (not just for YouTube) deleted. Question is, what can we do about this?

Well, as I am waiting for a response back from YouTube to find out EXACTLY what happened (not that I expect an answer) there are some things you can do. And I thank Roger and Frank from the Warrior Forum for reminding me of these.

For starters, it’s always a good idea to diversify. If you put all your eggs in one basket, you stand a good chance of dropping that basket and having those eggs turn into scrambled eggs very fast. So in the case of somebody like me, who has made a name for himself, it is probably a good idea to venture into other markets with a completely different name.

In case you’re wondering, there is nothing wrong with using a pen name. Many people do it. In fact, if you are reading this article at EzineArticles, they allow you to submit articles under pen names. So don’t feel like using a name that is not your own is unethical. It is not. As long as you don’t misrepresent your knowledge (claim to be a doctor when you’re not) you will be fine.

Another thing you can do is to look for other avenues to promote. YouTube is not the only video site on the Internet. There are plenty of others. Use them! Same goes for any type of site like social bookmarking, networking and so on. There is more to the Internet than Digg, Facebook and Twitter. And believe it or not, people go to these other sites.

Like it or not, there are going to be folks out there who will come gunning for you once you’ve made it. If you’re prepared for this (I was not) you can greatly minimize the damage.

To YOUR Success,

Steven Wagenheim

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