Steve Wagenheim’s Home Business Blog Everything You’ll Need To Run A Successful Home Business
  • Nov
    18

    Internet Marketing Tips – Cookie Stuffing is Just Plain Wrong

    Well, a hot topic at the Warrior Forum these days is cookie stuffing. If you don’t know what it is, don’t worry, this article will explain. If you do know what it is and don’t understand why it’s wrong, this article will explain that too. Cookie stuffing is wrong…don’t do it!

    Okay, so what is cookie stuffing? Well, in short, it’s when you’re promoting an affiliate product and when the prospect comes to your web page, whether or not they click on your affiliate link, you drop a cookie on their PC as if they did click on the link. That’s what cookie stuffing is. Okay, so why is it wrong?

    The best way to explain why cookie stuffing is wrong is with an example. Let’s say you’re promoting product X. You have a link on your blog to the sales page. It’s your affiliate link. Okay, somebody comes to your blog and reads your review of the product. They don’t like the review though and leave your page. Now, if you were to drop a cookie on their PC, it would be as if they did like your review and click on the link. That’s where the problem begins. Here is where it ends.

    The prospect goes to another blog reviewing the product. They like the review. For whatever reason, they don’t click on that person’s affiliate link. Instead, they remember the URL of the main site and type that in. They go to the sales page, read it, like the product and buy it. Guess who gets credit for the sale? You do.

    Now think about it. You wrote a review that the prospect didn’t like. Another blogger wrote a review that the prospect DID like. But because the prospect didn’t click on THEIR link, when the sale came through, YOU were the one who got the sale even though you did nothing to deserve it.

    Aside from the moral problems of cookie stuffing, most affiliate programs, especially Clickbank, forbid this. It is expressly against their TOS.

    So, bottom line is this. Cookie stuffing is wrong. You’re cheating somebody else out of a sale and you’re getting one that you don’t deserve. So don’t do it.

    I hope this article was simple enough to understand and follow.

    To YOUR Success,

    Steven Wagenheim

    If you want to discover the REAL truth about Internet marketing and get some solid tips to take your business to the next level…get my free report at http://www.stevewagenheim.com/realtruth.html and subscribe to my REAL Truth newsletter where you’ll discover more than from all those high priced ebooks combined.

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