There is an old saying floating around the Internet that goes something like this.

“Fake it until you make it!”

This slogan has been the downfall of more Internet marketers than all the mistakes that Napoleon made at Waterloo. The “fake it until you make it” syndrome is why Internet marketing has such a bad reputation in many circles. People who have NO business giving advice to others, end up giving bad advice and then those who follow it end up broke…or worse. This article is meant to be a hard hitting wake up call to those who think they can go through life faking it.

Just today, I finished doing my first radio interview show. I was interviewed by the great Willie Crawford who is a marketing legend. I was asked a number of questions throughout the interview, some of which were very tough. I got through them all with flying colors and no problem at all. Why? Why was I able to get through this interview without breaking a sweat? Very simple…I know my stuff. Now, I don’t say this to brag, but after over five years of marketing online, writing articles, sales letters, ebooks and whatever else I’ve written in my life prior to that (over 30 years of experience), I better know what I am talking about. In other words, I don’t have to fake it.

But some people think that they can just go out there, know nothing about the subject they’re talking, and make others think that they are an expert. Let me tell you, under pressure, you can’t do it and you WILL be found out.

Okay, so what can you do to make sure that you DO know your stuff and don’t end up getting exposed as a know nothing?

The first thing you have to do is really study up on the subject of marketing you profess to be an expert on. So if you claim to be an expert on pay per click, then you better know how to set up an effective pay per click campaign from scratch and explain it to others.

The next thing you have to do is actually have success with whatever it is that you’re telling others you’re an expert on. If you can show proof of this, you’ll be able to add to your credibility considerably.

Finally, you want to write your own books or articles on the subject and get them out there so that people can see your expertise in action. This is the fool proof test.

If you honestly do what I have shared with you in this article, you will never have a problem with your credibility and nobody will think that you are faking it until you make it.

To YOUR Success,

Steven Wagenheim

Tired of busting your behind for peanuts online? Go to my web site and find out how I earn a monthly income that exceeds 5 figures and how I can help YOU do the same. Get your free report at http://www.mysecretarticles.com/report.html