Unless you’ve been living under a rock, the latest news is that Andy Jenkins is leaving Stompernet. Whether or not the decision was his alone is irrelevant. With all things, no matter what they are, there usually comes a time where it’s best to bail out and do something else, whether it’s because the project has been a failure or because you’ve reached the top of the mountain. The big question is, how can you tell when that time comes? This article is going to explore this rather complex issue.

Let’s take the instance where things are just not going well at all. This is the easier scenario. I have found that IF you have all your ducks lined up and you pretty much know what you’re doing (big assumptions, I know) within 30 to 60 days of initial promotion, you should start seeing some nice traffic and sales. If not, such as was the case with one of my non IM products, there is a good chance that the idea is simply not going to take off and throwing more money after it is probably not a good idea.

But what about the scenario where you have a successful business? How can you tell when it’s time to maybe sell it, abandon it or whatever? This is a little harder to read because there are so many variables involved. To start with, you have to always be on the lookout for new technology. Sometimes, a technological breakthrough just might make your product or service obsolete. For example, when you could finally type computer code directly into the computer itself, keypunch machines and cards became obsolete. If you were making these, you had to find something else to manufacture.

Aside from obsolescence, some products, such as ebooks, either become saturated or outdated. This is where you have to track your sales over time. If you’re seeing that your monthly sales have dropped from 2,000 a month to 400 a month, maybe there’s still a market, but maybe it’s time to start thinking about bailing out, especially if you’re in a partnership. Nothing lasts forever. I don’t care how good it is.

Ultimately, as you do this more and more, you’ll begin to get a feel for these things. There is never going to be a “one size fits all” approach to deciding when it’s time to take your marbles and go home. But if you follow the procedure that I’ve outlined in this article, you should be able to prevent yourself from getting too deep into something that’s going to do nothing but drain your bank account or avoid hanging on to something way after its usefulness has gone off into outer space.

To YOUR Success,

Steven Wagenheim

Tired of busting your behind for peanuts online? Go to my web site and find out how I earn a monthly income that exceeds 5 figures and how I can help YOU do the same. Get your free report at http://www.mysecretarticles.com/report.html