Product creators are always looking for ideas for new products. Sometimes the ideas aren’t so easy to come by. Ironically, some of those ideas are right under their nose…through the products they’ve already created. All they need to do is take a look at those products a little more closely than they have. This article is going to explain just what I mean. I think you’ll find this tactic quite helpful.

Probably the best way to describe this process is with an example. Let’s say that you’re writing a book on affiliate marketing where you outline a complete process for affiliate marketing. Let’s say that part of the process involves writing a review for the product that you’re promoting and slapping that review up on your blog. Now, on first glance, this info would seem quite straight forward and not something you could really expand on. But that’s where you’d be wrong.

Let’s take the blog itself. Most people really don’t know how to properly setup a blog so that it’s as optimized a possible. So right there you have a product idea. You could put together an entire ebook on WordPress that walks people through installation and every single part of a WordPress blog. You might want to go over plugins and which ones are the most important for SEO and monetization purposes. You can easily make a separate product from this information.

What about the review itself? Do you think everybody knows how to properly review a product? Of course not. This requires some sharp writing skills and some specifics about how to write a review. This could be the focus of some kind of a writing product. Certainly there is enough material for a short report that you could sell for a nominal amount.

Most comprehensive products, and this is the key, contain so much information in them that it’s literally impossible to go over each piece of information in detail. Where you have to be brief, this is where you can then create another product based on the information left out of the comprehensive product.

The key to making this all work is to start big, with an overall plan and outline, and then work your way down to the minute details. When you hit a sub topic where there is enough information to put in a book by itself, do it. Create that sub product. It won’t be something that you’ll sell at a high price tag, but it can be an entry level product for your freebie list to see who the buyers are.

Give it a try sometime. You might be surprised at the results.

To YOUR Success,

Steven Wagenheim

Tired of creating products that nobody wants and don’t sell? Check out my Complete Guide To Product Creation at http://www.stevewagenheim.com/productcreation.html and create products that actually sell.