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I cannot believe the amount of misinformation that gets passed around in regard to PPC advertising. Just recently, somebody started a thread on PPC claiming that direct linking was not dead because on their first day, they made about $200 and change. Well, I have a news flash for your PPC folks...enjoy it while it lasts because it's not going to last long. I'll bet my whole bank account on it. This article is going to explain why. Let's start off with explaining just what direct linking is for those who aren't sure. Direct linking is sending a prospect directly to the merchant's sales page whether it be via an affiliate link (this is really a no-no) or by a redirect domain. Don't think that because you're buying a domain and forwarding it to the sales page that you're fooling Google. You will for a day or so, but that's about it. It was mentioned that this person started off with a quality score of 7/10. Well guess what? That's the default for a human review. Once a Google rep actually looks to see what you're doing, that quality score is going to go down fast, and with it, your profit as your CPC is going to go through the roof. At that point in time when it happens, and it WILL happen, you can say goodbye to direct linking. You're probably asking, "What's the alternative?" The alternative is to stop trying to game the system and add something of value to the Internet. I'm personally sick and tired of lazy marketers. So how about trying this on for size? Get yourself a domain and put up a blog with a review of the product that you're selling. Make sure the header of the blog matches the ad that you're using to send traffic. When a person gets to your blog, they want to know IMMEDIATELY that they are in the right place. Make the review of the product as thorough as possible. And, what you might want to do, in order to distinguish yourself from all other affiliates, is offer a bonus that will greatly enhance the product. If this is something that nobody else is offering, you will get more than your share of sales. Direct linking may work for a day or so, but trust me...once a human being gets a hold of your campaign, you are going to find that your income dries up pretty quickly. And you can take that to the bank. To YOUR Success, Steven Wagenheim Sick and tired of spinning your wheels trying to make a buck online? Visit the products page of my blog at http://stevewagenheim.com/blog/products and get a 6 figure education for pennies.

In case you haven't heard, Google has thrown the hammer down on affiliate marketers who use PPC advertising yet again. If you're an affiliate marketer who uses AdWords, you probably already know this. What you may not know is how to get around this problem. Well, it is going to take some work, but if you follow this blueprint, you should have no trouble at all. For those that don't know, Google has essentially lowered the quality score of blogs with affiliate links on them. Now, I know what you're thinking. How can I do affiliate marketing without an affiliate link? And the really bad part is, blogs with really good content are getting slammed too. It doesn't matter how good the blog is. If there is an affiliate link on it...you're toast. So, how do we fix this problem? The fix, is really a very simple one. Let me explain. What you need to do is not sell to prospects directly off your blog. At least not the affiliate product. There are two ways of getting around this. The first way is to, instead of giving them a link to the product, giving them a link to your autoresponder series and have them opt in. This way, you get them as a subscriber and have multiple chances to pitch to them instead of just the one. You will have to offer up some kind of free report on the subject or newsletter to get them to opt in. This shouldn't be a problem. Another alternative is to sell your own product on the subject. Yes, this is going to take some work on your part, but it doesn't have to be a full blown product. It can be a short report that you sell for $7. Your conversion rate on this should be very good. Then, inside the short report, you include your affiliate link to the main product. Of course, you can combine the two methods above...get them to opt in, sell them a short report to start with, in order to get them into your sales funnel and then pitch them the affiliate product and other products down the road. As long as you're providing them value along the way, this method should work very well. Bottom line is this. If you've been hit by the latest Google slap, this should solve the problem nicely. To YOUR Success, Steven Wagenheim Tired of being an affiliate failure? Want to turn yourself into an affiliate assassin like I am? Want to land in the top 20 of every affiliate promotion you tackle just like I do? Check out my site at http://www.stevewagenheim.com/affiliateassassin/index.html and start earning a solid income as an affiliate marketer.