Steve Wagenheim’s Home Business Blog

Everything You’ll Need To Run A Successful Home Business

  • Nov
    24

    People…listen up. This is one biggest obstacle that is killing most ebook creators. They pump out this killer product and can’t get it to circulate around the Internet. If they make a few sales, it’s a miracle. Well, stop beating your head against a brick wall. This article will provide you with a few killer tips that will help your book travel the Internet like a jet.

    For starters, you have to give people incentive to circulate it. So, what you can do to that end is include a branding program with the book so that people can put their own affiliate links inside. If somebody knows that they might make a few sales of the book, they’ll be more likely to try to spread the word.

    Another great thing you can do is include sales material with the book such as sales pages, email ads, graphics and so on. If the package is self contained to the point where all somebody has to do is upload it to their site, they’re going to be more willing to do this. And, if you provide them with a book on killer marketing strategies (since most people don’t know how to advertise) they’ll actually have some success with promoting your ebook.

    Of course one of the most important things is to actually create something that people will want to promote. If you come up with a piece of junk, forget it. Nobody is going to want to have jack to do with it. The Internet today is very competitive and unlike years ago when you could sell just about anything, today it just isn’t so. The public is more critical of products, especially junk products. If you’re ashamed to put your name on the product then maybe you don’t want others promoting it for you.

    Another great way to get people to sell your book for you is to give them 100% commission. Now, I know you’re probably thinking that this is crazy. I mean, how do you make your money from giving away all the profits? Well, if you use the book to build your opt in list, you can then sell higher end products to those who opted in. This is a great way to build your list because by offering 100% commission, most people would jump at the chance to circulate your book around the Internet.

    All the above comes down to giving people incentive to sell your book. The more incentive that you give them, the more sales that they will make for you.

    Yes, it’s really THAT easy.

    To YOUR Success,

    Steven Wagenheim
    Don’t know where to start to create your first product? Check out my review of “The Complete Guide To Product Creation” at http://stevenwagenheim.blogspot.com/2008/09/review-of-complete-guide-to-product.html and get started TODAY! You too can create products that can earn you THOUSANDS monthly.

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  • Nov
    21

    If you’re going to launch a new product, at least do it right. I have seen so many botched product launches that I sometimes wonder if these “gurus” really know what the heck they’re doing. No more than 60 seconds after the site goes live and the server crashes or some other unforeseen thing goes down. It’s almost like you’d think this was all planned. Ironically, some people think it is. Well, in a way it is…due to poor planning.

    See, mega product launches product mega traffic. And there is only so much traffic you’re going to be able to fit into one server with limited bandwidth. Eventually, something has to give. And trust me, it’s not going to be your prospects backing off. They’re in such a frenzy to get your product that they’d stomp over their own grandmothers to do so. Therefore, proper planning is in order if you’re going to have a product launch go off without a hitch, or at least with as few hitches as possible.

    In order to prevent disaster, the first thing you really should do…and this has nothing to do with your launch partners…is get together with your hosting company and make sure that everything is being done to minimize the chances of something going wrong. This will require you to let them know how much traffic you expect to get and how quickly. See, it’s the mad rush at one time that actually brings things to a screeching halt. I don’t want to turn this into a technical brief so let’s just say you can’t stuff 10 pounds of pastrami into a 5 pound bag. Eventually, the bag bursts and the server goes down.

    The reality is, you may need to spread your launch out over several servers. Have your sales page on one, your order page on another and maybe put your videos on yet another server or two. It’s the videos that really bring things to a halt because they’re what takes up most of the bandwidth. Unfortunately, video is a big thing today and not using it is going to leave money on the table.

    Naturally, in addition to all this, you want to make sure that your launch partners are all on the same page with you, meaning that emails go out when they’re supposed to and everything is in sync. The greatest hardware setup in the world is meaningless without the marketing that goes with it.

    Concentrate on the above items and you should have a product that launch that doesn’t end up on the front page of “Biggest Failures Magazine” and your face covered with egg.

    To YOUR Success,

    Steven Wagenheim

    Tired of busting your behind for peanuts online? Go to my web site and find out how I earn a monthly income that exceeds 5 figures and how I can help YOU do the same. Get your free report at http://www.mysecretarticles.com/report.html

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